Yes, untreated pet urine can cause permanent damage due to its acidic nature, which can weaken carpet fibers and cause discoloration. Prompt cleaning using proper methods can mitigate this damage.

It's generally recommended to have your carpets professionally cleaned every 6 to 12 months. However, if you have multiple pets or pets that shed a lot or urinate indoors frequently, consider more frequent cleaning—every 3 to 6 months.

You can use enzyme-based cleaners to break down odor-causing molecules or a mixture of baking soda and essential oils sprinkled over the carpet, left overnight, and vacuumed up the next day.

Yes, professional services are highly recommended for pet owners. Experts have professional-grade equipment and use advanced techniques to deep clean carpets, removing embedded dirt, allergens, and stubborn pet stains that DIY methods might miss.

Prompt action is key. Blot up fresh urine immediately, use a homemade solution of equal parts white vinegar and water, and scrub gently. Rinse thoroughly and blot dry to prevent the stain from setting.